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We hope that you, your colleagues, friends and families are keeping safe and well in these uncertain times.

We have been closely monitoring the situation surrounding the COVID-19 outbreak and the guidance issued by the Government, whilst making arrangements to ensure a safe event experience should the ban on public gatherings be lifted ahead of the 2020 Dell Technologies Management Challenge weekend on 11th to 13th September.


Cardiff Business School Announced As Event Sponsor for Dell Technologies Management Challenge

Cardiff Business School will be at the centre of an action-packed weekend of physical team challenges in the Brecon Beacons at the Dell Technologies Management Challenge later this week.

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Aussie Grit Apparel On Board As Performance Clothing Partner

We’re excited to announce that our performance clothing partner, Aussie Grit Apparel, are sponsoring our Mountain Run and Bike Sprint Challenges over the weekend. As the company is the brand-child of former Australian F1 driver Mark Webber, they cannot wait to see your best times!

On each day, every member of the winning team in the Mountain Run and Bike Sprint challenges will receive a top and bottom of their choice; be it Aussie Grit Apparels award winning running shorts, paired with a performance t-shirt for the winners of the Mountain Challenge or their Best In Test bike shorts and a waterproof light gilet for the Sprint Challenge winners on the Sunday. The choice is yours!

Aussie Grit Apparels range of performance run and bike clothing is the perfect kit to wear for the Dell Management Challenge; from their 20k / 20k waterproof and breathable Focus running jackets (that meet our kit requirements) to their outstandingly comfortable bike shorts, which as are designed for multi-day endurance events (they’ve been worn during The Tour Divide, Leadville 100 and – most recently – The Silk Road Mountain Race), whilst being lightweight (with a slim, award winning pad) enough to be worn all day whatever the activity; be it walking, running and – of course – cycling.

Please check out their award winning range here, and all entrants to the Dell Management Challenge can receive 15% off their orders by using code MGMT15 at checkout.

Aussie Grit Apparel will also have their gear for sale at HQ on the Friday and Saturday of the event.

Dell Technologies Management Challenge added to world class Run 4 Wales portfolio

Leading events delivery organisation, Run 4 Wales, has now added the innovative Dell Technologies Management Challenge to its portfolio of world class mass-participation events.

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Dell EMC extends its sponsorship of the Management Challenge


Chrissie Wellington OBE - keynote speaker for 2017 Dell EMC Management Challenge
Chrissie Wellington OBE, 4x World Champion Ironman Triathlete and 2017 Keynote speaker

Dell EMC has extended its partnership and sponsorship of the annual Management Challenge, run by CEO and founder Hywel Loveluck, who said:

“We are very grateful for the support of the senior leadership at Dell EMC over the last 4 years and their involvement in evolving the format in to such a unique event. We look forward to working with Claire Vyvyan and Dayne Turbitt and their leadership teams, with our clients, our associate sponsors that include Microsoft Office, LinkedIn, Ordnance Survey, Secureworks, RSA, VMware, our channel partners and customers of Dell EMC, to continue delivering this fantastic event”.

The event is now a well-established and unique occasion for 25-30 senior executive teams of 6, from leading Global and UK corporates such as GE, Wells Fargo, AB Foods, Dawnus etc.

It’s a 4 dimensional competitive event held annually over 2 days in the Brecon Beacons, aimed at optimising management team performance and delivering positive charitable outcomes:

1      Adventure Raceinvolving canoeing, mountain biking, running, hiking.

2      Management Development, the team’s management skill is tested with a real ‘live’ charity case study problem, which is completed in parallel to the Adventure race.

3      Senior level Networking opportunities and forums

4      Charity development and fundraising activities – 2017 charity partner is The Prince’s Trust.

The 2017 event theme is #Collaboration and this year’s event will  feature the legendary Ironman Triathlete Chrissie Wellington OBE as its keynote speaker (see attached picture). Chrissie is a 4x World Champion and World record holder and will provide a unique insight into her professional sport, the preparation, the competing and importance of #Collaboration in her sporting, campaigning and professional life.

Claire Vyvyan, Senior Vice President VP Dell EMC UK & Ireland Commercial said:

“All of us at Dell EMC are excited to be continuing our involvement with this unique contest. We look forward to welcoming everyone to this year’s event for another highly rewarding weekend. Collaboration is a very relevant theme in our business and it will be fascinating to hear Chrissie’s insight into how it combined with strategy and a winning mind-set play a crucial role in the path to success’

Dell Management Challenge key note speaker enters Guinness World Records

Five years after completing his record setting 737 Challenge, Richard Parks has been officially recognised as a Guinness World Records title holder in the new category of ‘Fastest completion of the Explorer’s Grand Slam (Last Degree) by a male’.

In 2011 Richard became the first person to climb the highest mountain on each of the world’s seven continents and stand on all 3 poles (North Pole, South Pole and summit of Everest) in the same calendar year, completing his 737 Challenge in less than 7 months.

Many thought that achieving it was impossible within a calendar year, however this new record was a game changer in the climbing of the seven summits and sparked a wave of adventurers wanting to emulate Parks’ feat.

Today, Richard received his official Guinness World Records certificate for ‘Fastest completion of the Explorer’s Grand Slam (Last Degree)’ by a male.

He stated; “To be recognised as an official Guinness World Records title holder is a wonderful honour, but what is equally special to me is that a new category was created to mark my record.” Read more